Art for Social Media

Overview

I was asked to produce a series of food-based characters for social-media marketing and for print in the book Eat Like You Give a Fork by Mareya Ibrahim a nationally recognized food safety and clean eating expert, an award-winning entrepreneur, television chef, author and inventor, who is the CEO and founder of Grow Green Industries, INC. and the co-creator of eatCleaner®, eatSafe™ and eatFresh™. The piece needed to relate to the message of the ‘Peace of Mind’ you get from knowing your produce has been properly cleaned and the risk of food-borne pathogens has been eliminated.

Discover

Design

Create

Deliver

Challanges & Our Solution

This project centered on producing food-based characters that could be used in a variety of places both online and in print. They needed to be fun, positive and engaging in a way that would relate to the target market. Our solution was this line up of characters: ‘Peas of Mind’, ‘Kale Ya’ and ‘One in a Melon’.

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Positive Engagement

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Satisfied Customers

Results

A successful social-media campaign that lead to the ‘Peas of Mind’ character being published in the book Eat Like You Give a Fork.

Client View

Jen Lashua is a creative genius, with all of the various mediums she has mastered. She also understands how to apply this to a brand like Eat Cleaner, bringing the message to life in a fun, interesting way – like with the ‘Peas of Mind’ graphic and many others she has worked on for us. Her handmade artwork stands out in a sea of homogeneous, computer-generated graphics. I highly recommend Jen for her professionalism and communication, too.

Mareya Ibrahim

The Fit Foodie, Chef & CEO, Grow Green Industries / eatCleaner

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